UX Designer · Product Designer

Designing intuitive, impactful experiences

Discipline

UX Design, Product Designer, UX Research, Design Systems, Graphic Designer, Artist

Education

Cal Poly SLO · BFA Art and Design · Minor Integrated Marketing Communications

Currently

UX Designer at TaylorMade Golf

Selected work

Selected Work

— 04 Projects · 2024 — 2026
Personalized Account Dashboard — a collage of dashboard, fittings, loyalty, and account screens
UX Design Product Design

Personalized Account Dashboard

Redesigned TaylorMade's account experience into a personalized hub that strengthens loyalty, drives subscriptions, and increases purchases through fitting data and tailored product recommendations.

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Chip — TaylorMade's AI fitting and shopping assistant, shown across fitting, shopping, and search screens
UX Design Product Design AI

Chip — AI Fitting & Shopping Assistant

A UX audit and redesign strategy for TaylorMade's AI assistant — improving the fitting funnel, making the conversation shoppable, and personalizing it around each golfer's account and game.

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Qi35 and Qi4D Family Pages — Team TaylorMade athletes with the Qi4D driver
UX Design Web Design

Qi35 & Qi4D Family Pages

Redesigned a product family landing page experience to drive deeper engagement and measurable conversion growth across two product launch cycles.

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Fan Shop Experience — team headcovers and putter covers
UX Design Web Design

Fan Shop Experience

Designing a unified licensed gear destination — from navigation to checkout — to make it effortless for fans to find and buy team products.

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